Don Hogle is an independent strategist and former head of strategy at Havas Worldwide New York. Best known for insight work on Schwab’s “Talk to Chuck” campaign, he has deep experience in brand and communications strategy, particularly for financial services and technology companies. Clients have included Citigroup, JPMorgan, Evian, Intel, Schwab and the New York Stock Exchange. Recent projects include work for smart grid networker Silver Spring Networks and Lending Club, recently named one of New York Magazine’s “boom brands.” He is an advisor to evenVoice, a mobile app in development to capture real-time consumer brand sentiment.